What steps would you take to get traffic from the keyword?
One of the important SEO questions asked during an interview is
What steps would you take to get traffic from the keyword?
How would you respond to this question?
- First, research the keyword and filter the best and top 10 keywords from search engine results.
- Next, check who’s already using these keywords in their respective location and identify their use of keywords in content such as in Google ads, blogs, articles, web content, social media, etc.,
- Next, from the selected filtered keywords perform search volume and check which keywords are performing well the demand, and also low volume keywords.
- Filter the recommended keywords with the expected traffic score, if used in ads and content.
If you see it has lots of traffic, and the trend is not declining, do in-depth keyword research, to find the related subtopics the top websites are covering. Accordingly, develop and run ad campaigns and content marketing.
Keyword tools:
- Google keyword search
- SEMRush
- Ubersuggest
It would be a preliminary question to determine you would know the basis of SEO.
